Weeknd merch is not just about music — it’s a way for fans to carry his style in daily life. Fans choose pieces that reflect his album eras, like After Hours, Starboy, or Dawn FM. On your website, having a strong selection helps fans pick items that feel real and meaningful. These merch items are part of streetwear and fan culture together. Many of the top products are versatile enough to wear casually or to a concert. Quality is important: fans want genuine merch, so they look for trusted sources. Good merch pieces also make great gifts for fellow fans.
Signature XO / Logo Hoodie
One of the most iconic Weeknd merch items is the XO logo hoodie. It often comes in black or dark colors, with the XO symbol printed boldly. This hoodie appeals because it’s both stylish and comfortable, perfect for daily wear or late-night layering. Fans the weeknd hoodie appreciate the soft, high-quality fabric used for these hoodies. On your website, offering this classic zip-up or pullover version helps attract many Weeknd fans. It’s a staple piece that represents his brand very clearly.
After Hours Graphic Hoodie
For fans of the After Hours era, the After Hours graphic hoodie is a top pick. This hoodie usually features album-inspired artwork — like neon lights, red tones, or the signature mask. It has a strong visual identity that connects directly to The Weeknd’s music and videos. Fans love wearing it as a statement piece, especially for show nights or casual wear. The mix of bold graphics and soft material makes it both fashionable and wearable. You can highlight this item on your site under “Album Collection” or “Tour Merch” to catch attention.
Starboy / Lightning Hoodie
Another merch hit is the Starboy / Lightning hoodie, named after The Weeknd’s Starboy era. This hoodie often has lightning bolt graphics or Starboy-themed print. It appeals to fans who love his synth-wave, neon aesthetic. This hoodie is great for layering or for street-style outfits. The design is bold but wearable, making it a favorite in both the merch and fashion scenes. On your website, this piece can be marketed as a “retro” or “neon” merch item. It’s one of the symbolic pieces that fans chase.
Dawn FM / Concert Sweatshirt
The Dawn FM collection is quite popular, and fans often go for the Dawn FM crewneck sweatshirt. These designs usually include radio-inspired graphics, purple tones, and album text. It’s a heavier, warm piece — ideal for evenings, layering, or concerts. Sweatshirts are practical while still being stylish, and fans feel like they’re carrying part of his latest era. Showcasing these sweatshirts on your site as limited or seasonal drops can drive interest. They serve as both fashion gear and fan tribute.
After Hours / Tour T‑Shirts
T-shirts remain a core item in Weeknd merch. The After Hours tour T-shirt is especially popular. These shirts often feature tour dates, album artwork, or minimal XO branding. Fans wear them casually with jeans or under hoodies. The cotton material keeps them light and comfortable. Your website can highlight these T-shirts as everyday essentials or as “collector’s tees” for fans who went to his shows. They are often among the first items many fans buy.
Starboy / XO Caps and Hats
For accessories, caps and beanies with XO or Starboy graphics are very popular. The XO embroidered cap is a classic — simple, bold, and wearable. Beanies in dark colors also go well with hoodies and jackets. These accessories are great for fans who want to show support without wearing full merch clothing. They’re affordable, versatile, and easy to style with casual outfits. On your site, you can feature hats in a section like “Accessories” or “Fan Gear”.
Limited / Tour Jackets
Some of the more premium merch pieces are tour jackets or limited-edition jackets. These jackets may feature album art, tour graphics, or unique design elements inspired by The Weeknd’s music or tours. They are heavier, more structured items that appeal to serious fans. Jackets are wearable as streetwear and function as collectible merch. On your website, promoting these jackets as limited-release or special drop items can help build hype. These pieces are often favorites for collectors and fans who attend concerts.
Utility Merch: Bags and Small Items
Beyond clothing, fans also love small merch items like bags, phone cases, or pins. For example, a tote or crossbody bag with XO logos is both practical and stylish. These pieces let fans represent The Weeknd without wearing big apparel. Accessories are also good for people who want subtle merch or the weeknd merch want to mix merch into their daily fashion in smaller ways. Listing these on your site under “Everyday Accessories” or “Merch Extras” can attract fans looking for more functional gear.
Why These Are Top Picks
These items are top picks because they balance style, fan identity, and usability. Hoodies, sweatshirts, jackets, and caps let fans show their love for The Weeknd while staying fashionable. The designs often reflect different album eras, letting fans pick what resonates with them musically and visually. On your website, offering a mix of classic and limited merch gives customers choices for both daily wear and collector pieces. Authenticity and quality are what make these merchandise items special. These top Weeknd products help fans carry a piece of his music and brand in their lives.
