Launching a Squarespace website is exciting—but only if you’ve prepared everything correctly. Whether you’re building a portfolio, ecommerce store, blog, or service-based business website, having a strong launch helps you build trust, attract clients, and look professional from day one.
To help you avoid mistakes and stay organized, here is the ultimate Squarespace launch checklist—perfect for beginners and pros. And because budgeting matters, this guide also shows where to apply a Squarespace discount code to save money on your subscription.
Let’s dive in.
1. Choose the Right Template
Your template determines the style and structure of your site. Pick one that fits your brand aesthetic and business type:
Clove – service pages
Paloma – creative portfolios
Rally – content creators
Crosby – ecommerce
Keene – modern storytelling
Once you select a template, you can customize everything—fonts, colors, images, layout, and sections.
2. Upload Your Brand Elements
Before publishing, make sure you add:
Logo
Brand colors
Font combinations
Favicon
Profile image (if personal brand)
This helps your site feel cohesive and professional.
3. Build Your Core Pages
Your site should always include:
✔ Home
The first impression—clean, clear, visually appealing.
✔ About
Tell your story and highlight your mission.
✔ Services or Shop
Explain what you offer and why clients should choose you.
✔ Portfolio or Gallery
Showcase your best work.
✔ Blog (Optional)
Great for SEO and content marketing.
✔ Contact
Include forms, social links, and phone/email.
4. Optimize for Mobile
Over 60% of website visitors browse on their phones.
Check:
Spacing
Image scaling
Button sizes
Text readability
Squarespace does most of this automatically, but a quick review ensures everything looks perfect.
5. Configure SEO Settings
Before launching, add:
Page titles
Meta descriptions
Page URLs (slugs)
Image alt text
Blog post summaries
Squarespace makes this beginner-friendly.
6. Connect Your Domain
You can either buy a domain on Squarespace or connect an existing one.
Make sure your domain:
Matches your brand
Is easy to spell
Has no hyphens (if possible)
This step also activates SSL security on your site.
7. Set Up Analytics & Tracking Tools
Ensure your site is ready for growth by connecting:
Google Analytics
Google Search Console
Meta Pixel (optional)
Email marketing integrations
Squarespace enables these with simple copy-and-paste fields.
8. Test Your Website
Before going live, check:
Broken links
Slow-loading pages
Typos
Image quality
Buttons and forms
Email notifications
Testing ensures a professional launch.
9. Publish Your Site
Once everything is polished, click Publish—your website is now live!
10. Save Money with a Squarespace Discount Code
Right before checkout, make sure to apply a Squarespace discount code to get savings on your subscription. This is especially helpful if you’re choosing an annual plan, which already offers a lower rate.
Using the Squarespace discount code helps you launch professionally—without the extra costs.
Final Thoughts
A strong Squarespace website launch starts with organization, attention to detail, and the right preparation. With this checklist, you can publish confidently, knowing your website is polished and optimized from the start.
Whether you're launching a personal brand, coaching business, or online shop, Squarespace gives you everything you need—and the right discount code helps you save big along the way.